The Superperforming Entrepreneur
Corpus Optima in partnership with MIT Enterprise Forum present
Starting Out Super: Design for Superperformance
What if it were possible to ‘bioengineer’ a startup for Superperformance? What if it were possible to design Superperformance into your company’s DNA, from the beginning? This one-day workshop explores how entrepreneurs and intrapreneurs can leverage the experiences of the worlds’ most successful companies to set a new venture on a reliable path toward achievable and sustained Superperformance. Companies and projects that achieve Superperformance follow a simple rule: Process x Culture = Superperformance. Companies like Toyota, Southwest Airlines, Microsoft, Tiffany & Co. and others have used this formula to achieve and sustain super results year after year . . . after year. This workshop is about the science that supports this rule and how to apply it to new ventures in start up companies, incubators, and within established businesses.
You Will Learn:
- The Superperformance Formula
- The 8 Simple Rules of Superperformance
- The underlying optimization science of Superperformance
- How to design Superperformance into any new venture, project, or company
- How to measure for continued presence of the Superperforming “way of being”
Who Should Attend?
- Entrepreneurs launching businesses based on a new technology or service
- Business development managers in established companies responsible for creating new businesses within an existing business
- Senior executives charged with launching new products or business units
Workshop Outline
- Introduction to Superperformance
- One Simple Formula, 8 Simple Rules
- Leadership & Management in the Superperforming Startup
- DFSP: Design for Superperformance
- Fractal Self-Reference: Staying Super Forever
